Consumer Behavior

Consumer Behavior
The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Formation : Khalid Aljuraisy
Reveiwers : Muhammad AbdulRaoof
From issues : http://www.alukah.net - Al Alukah Website
Source : http://www.islamhouse.com/p/345081
Download :

Random Books

The Book of KnowledgeThis treatise is comprised of a collection of ahaadeeth (sayings of the Prophet) and athaar (sayings of the Salaf) on the subject of Islamic Knowledge. The Tahqeeq of the book was done by Imam Al-albanee.
Formation : Abu Khaithama Zuhair Ibn Harb An-Nasaa’ee - Abu Khaisamah Zuhair Bin Harb Al-Nisai
Translators : Abu Maryam Ismaeel Alarcon
Source : http://www.islamhouse.com/p/51779
Download :
The Nature Of FastingThe Nature Of Fasting: This book will help the reader better understand the fine points about fasting. like; What is the nature of the things that break the fast? What are the rules by which one can know the difference between what breaks the fast and what does not?
Formation : Sheikh-ul-Islam ibn Taymiyyah
From issues : http://www.dar-alsalam.com - Darussalam Publications Website
Source : http://www.islamhouse.com/p/177572
Download :
Fataawa regarding Tobacco and Cigarettes3 Treatises concerning Tobacco by the great scholars: Muhammmad bin Ibraaheem, as-Sadi, and bin Baaz
Formation : Abdul Aziz bin Abdullah bin Baz - Abdur-Rahman Bin Nasir as-Sadi - Muhammad bin Ibraaheem Aal-ish-Sheikh
Source : http://www.islamhouse.com/p/1235
Download :
Ibn Taymiyyah Expounds on IslamThis is the English book "Ibn Taymiyyah Expounds on Islam" - A book of various Fataawa on Islamic faith, life and society. Translated by Muhammad Abdul Haqq Ansari and printed by The Institute of Islamic and Arabic Sciences in America (IIASA).
Formation : Sheikh-ul-Islam ibn Taymiyyah
Translators : Mohammed Abdul Haqq Al-Ansari
Source : http://www.islamhouse.com/p/339158
Download :
Concept of God in IslamIts author said in the introduction, "It is a known fact that every language has one or more terms that are used in reference to God and sometimes to lesser deities. This is not the case with Allah. Allah is the personal name of the One true God. Nothing else can be called Allah. The term has no plural or gender. This shows its uniqueness when compared with the word "god," which can be made plural, as in "gods," or made feminine, as in "goddess." It is interesting to notice that Allah is the personal name of God in Aramaic, the language of Jesus and a sister language of Arabic."
Source : http://www.islamhouse.com/p/322097
Download :