Consumer Behavior

Consumer Behavior
The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Formation : Khalid Aljuraisy
Reveiwers : Muhammad AbdulRaoof
From issues : http://www.alukah.net - Al Alukah Website
Source : http://www.islamhouse.com/p/345081
Download :

Random Books

Just One Message!Just One Message: is a book to those who seek the truth sincerely, honestly, and open-mindedly.
Formation : Naji Ibrahim al-Arfaj
Source : http://www.islamhouse.com/p/58117
Download :
Muhammad Pocket GuideMuhammad Pocket Guide is one of the most comprehensive and summarized pictorial books about the prophet of Islam Muhammad (peace be upon him). It provides a broad biography and summarized information about Muhammad such as his character and personal details. In addition, it provides a broad overview about his teachings and main events in his life. It is specially written for those who would like to get brief information about the founder of the Islamic religion and his teachings from Islamic authentic sources. It can be a useful tool to help understand the Islamic teachings, tradition and culture. Hence, it promotes understanding, tolerance, coexistence, and social harmony among people of different races, faiths and cultures.
Source : http://www.islamhouse.com/p/384326
Download :
Fundamental Shi'ite BeliefsAn important book shows the corrupt belief of Shi’ites. The author said in the introduction, “I wrote this book for a number of reasons including: (1) The increased efforts of the Shi’ites to spread their ideology in the Muslim world. (2) The danger of this deviant sect poses on Islam. (3) The ignorance of many Muslims about the danger of this deviant sect. (4) The corrupt Aqeedah (belief system) of the Shi’ites, which includes polytheism, defamation of the Quran and defamation of the Companions of the Prophet, may Allah be pleased with them all. (5) Their extreme beliefs in relation to their imams."
Formation : Abdullah ibn Muhammad As-Salafi
Translators : Abdur-Rahman Murad
Source : http://www.islamhouse.com/p/256040
Download :
General Dawah IssuesA very important book talks about some misconceptions about Islam such as: 1- Polygamy. 2- Women are oppressed by Islam. 3- Double standard in marriage. 4- Divorce is easy in islam. 5- Divorce is only the man’s right. 6- Hijab. 7- Double standard in inheritance. 8- Two women are equal oto one man. 9- Islam was spread by sword.
Source : http://www.islamhouse.com/p/318737
Download :
Political System in Saudi ArabiaThe discourse in this book addresses elite western politicians, intellectuals and thinkers. It discusses the most important issues related to the political system of Saudi Arabia from an Islamic perspective and through the state's laws like the Basic Law of Governance. Among the issues discussed by the book, for instance, the imama (leadership), the rights and duties of the Muslim leader, the nature of relation between citizens and the King, the concept of Shoura in Islam and the impact of the implementation of this Shoura in Saudi Arabia compared with democracy, the concept of bay’ah (pay of allegiance), the formation of political parties and the so-called opposition, the freedom of opinion, as well as other issues raised in the Western media and political circles about the political system of Saudi Arabia.
Source : http://www.islamhouse.com/p/325002
Download :