Consumer Behavior

Consumer Behavior
The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Formation : Khalid Aljuraisy
Reveiwers : Muhammad AbdulRaoof
From issues : http://www.alukah.net - Al Alukah Website
Source : http://www.islamhouse.com/p/345081
Download :

Random Books

Islam Our ChoiceIslam consists of God’s guidance to humanity. It is not the religion of any particular people. It does not belong to any specific land. All Prophets of God, in all ages, and at all places, preached this very religion.
From issues : Cooperative Office for Propagation, Guidance, and Warning of Expatriates in the city of Bade'ah - A website Islamic Library www.islamicbook.ws
Source : http://www.islamhouse.com/p/324752
Download :
The Beard Between the Salaf & KhalafA discussion of the obligation of keeping a beard and a clarification of some common misconceptions.
Formation : Muhammad al-Jibaly
From issues : Al-Kitaab & as-Sunnah Publishing
Source : http://www.islamhouse.com/p/1231
Download :
Provisions for the Hereafter (Zaad Al-Ma'ad)Allah has sent the Messenger (S) with guidance and the Religion of Truth. Strict adherence to the guidance of His Prophet (S) is required from the followers of Islam. The scholars of the Islamic community have attached great importance to it and produced texts regarding the Acts of Worship, Dealings and Habits in the light of the Divine guidance. This book is one of the most famous works written on this subject. This book is one of the important resources of knowledge for those who seek to know the Seerah of their Prophet (PBUH) as well as, the Fiqh learned from it. This is a book that is unique in that it explains the Sunnah through the Seerah and the Seerah through the Sunnah.
Formation : Ibn Qayyim al-Jawziyyah
Reveiwers : Muhammad AbdulRaoof
Source : http://www.islamhouse.com/p/339189
Download :
Eid Etiquette and RulingsEid Etiquette and Rulings
Formation : Muhammad Salih Al-Munajjid
Source : http://www.islamhouse.com/p/1233
Download :
The Islamic Ruling on TawassulThe permissible and prohibited types of waseelah
Formation : Naasir Bin Abdulkarim al-Aql
From issues : Daar Al-Watan
Source : http://www.islamhouse.com/p/1297
Download :