Consumer Behavior

Consumer Behavior
The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Formation : Khalid Aljuraisy
Reveiwers : Muhammad AbdulRaoof
From issues : http://www.alukah.net - Al Alukah Website
Source : http://www.islamhouse.com/p/345081
Download :

Random Books

A Guide to Hajj, ‘Umrah and Visiting the Prophet’s MosqueThis treatise was prepared by the Agency of Islamic Enlightenment in Hajj. Includes a discussion about those things which nullify a person's Islam as well as common errors made by the commonfolk.
Formation : Muhammad ibn Saleh al-Othaimeen
Source : http://www.islamhouse.com/p/1377
Download :
Prophet Muhammad (PBUH) A Blessing For MankindThis booklet tells us in a simple way about Prophet Muhammad PBUH’s birth, youth, marriage and the Prophethood. It also tells us about the new era mankind entered by the advent of Islam.
Reveiwers : Muhammad AbdulRaoof
From issues : International Islamic Publishing House
Source : http://www.islamhouse.com/p/313868
Download :
Common Mistakes in HajjCommon mistakes which some pilgrims make such as their wrong concepts in 'Aqeedah (Islamic Belief) relating Hajj. In addition to their mistakes in Hajj rites as Tawaaf, Sa'i, Shaving or Trimming, 'Arafah, Spending Night in Mina and Muzdalifah, and Stoning the Jamaraat. Finally, it talks about their mistakes in visiting the Prophet's Masjid in Madinah.
Source : http://www.islamhouse.com/p/223531
Download :
Kitab At-TawheedKitab At-Tawheed is one of the best books on the subject of Tawheed (Islamic Monotheism) and ranks high in authenticity. Till date it has gone through various publications; and had been the means for guidance of the millions of people throughout the world; by taking them out of the darkness of polytheism and error.
Formation : Muhammad Bin Abdul Wahhab
From issues : http://www.islambasics.com - Islam Basics Website
Source : http://www.islamhouse.com/p/128600
Download :
Hajj & Umrah from A to ZHajj & Umrah from A to Z: a careful scientific approach that gradually guides pilgrims to perform the Hajj rituals very easily and smoothly. The design was developed through an educational perspective that handles all critical issues of Hajj rituals from a learners’ viewpoint, an approach that is always needed when high standards of accuracy are required.
Formation : Mamdooh Muhammad
From issues : Dar Ashbelia
Source : http://www.islamhouse.com/p/62620
Download :