Consumer Behavior

Consumer Behavior
The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Formation : Khalid Aljuraisy
Reveiwers : Muhammad AbdulRaoof
From issues : http://www.alukah.net - Al Alukah Website
Source : http://www.islamhouse.com/p/345081
Download :

Random Books

Muhammad, the Messenger of AllahThis book talks about the life story of Muhammad, may Allah exalt his mention, and his beautiful manners. It also brings to light statements for contemporary figures in Western society, who spoke favorably of Prophet Muhammad, may Allah exalt his mention.
Formation : AbdulRahman Bin Abdulkarim Al-Sheha
Translators : Abdur-Rahman Murad
From issues : Islamic Propagation Office in Rabwah
Source : http://www.islamhouse.com/p/1385
Download :
A DICTIONARY OF RELIGIOUS TERMSA Comprehensive Directory of Religion Dictionary, Glossary and Terms listings that contain religious Terms and Terminology.
Reveiwers : Muhammad AbdulRaoof
From issues : Islamic call and guidance centre in Abha: www.taweni.com
Source : http://www.islamhouse.com/p/378951
Download :
The Bible led me to IslamThis book is a compilation of excerpts from several books addressing Christianity that I had the pleasure of reading before and after I became a Muslim. After becoming a Muslim, I continued to read books about Christianity because the "skin" of Christianity was hard to cast off after 28 years in the religion; years that almost led me to becoming the minister of an African Methodist Episcopal (A.M.E.) church In Great Falls, Montana.
Reveiwers : Ahmed Deedat - Muhammad AbdulRaoof
From issues : A website Islamic Library www.islamicbook.ws
Source : http://www.islamhouse.com/p/328643
Download :
Priests Embracing IslamThis book compiles the stories a number of past priests who have since embraced Islam, Including well known speakers and authors Yusuf Estes and Abu Yahya.
Formation : Yusuf Estes
Reveiwers : Muhammad AbdulRaoof
Source : http://www.islamhouse.com/p/314369
Download :
A Guide to Hajj, ‘Umrah and Visiting the Prophet’s MosqueThis treatise was prepared by the Agency of Islamic Enlightenment in Hajj. Includes a discussion about those things which nullify a person's Islam as well as common errors made by the commonfolk.
Formation : Muhammad ibn Saleh al-Othaimeen
Source : http://www.islamhouse.com/p/1377
Download :