Consumer Behavior

Consumer Behavior
The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Formation : Khalid Aljuraisy
Reveiwers : Muhammad AbdulRaoof
From issues : http://www.alukah.net - Al Alukah Website
Source : http://www.islamhouse.com/p/345081
Download :

Random Books

Islam Is ...An excellent book for non-Muslims explaining various aspects of Islam.
Formation : Pete Seda
From issues : Islamic Propagation Office in Rabwah
Source : http://www.islamhouse.com/p/1301
Download :
Islam In ConceptA simplified Introduction to Islam in English language in categories of question and answer in different aspect, and it increases the question from non Muslims.
Reveiwers : Muhammad AbdulRaoof
From issues : Cooperative Office for Propagation, Guidance, and Warning of Expatriates in the city of Zelfi - A website Islamic Library www.islamicbook.ws
Source : http://www.islamhouse.com/p/330822
Download :
What a Muslim is required to know about his ReligionWe should know that the only way for our salvation in this life and in the hereafter is to know, for sure, our Lord who created us, believe in Him, and worship Him Alone. We should also know our prophet whom Allah had sent to us and to mankind, believe in Him and follow him. We should know the Religion of Truth which our Lord has commanded us to believe in and practice it.
Formation : Abdullah Abdul Ghani Al-Khayyat
From issues : Cooperative Office for Propagation, Guidance, and Warning of Expatriates in the city of AlQaseem - A website Islamic Library www.islamicbook.ws
Source : http://www.islamhouse.com/p/325008
Download :
Discover IslamDiscover Islam: A brief book that guides a person towards Islam, Islam is the religion and way of life of about one Fifth of the world's population. Muslims are of diverse nationalities, cultures and races, but their Religion teaches that all humanity is essentially equal. It guides them to the Straight Path.
From issues : Ministry of Islamic Affairs, Endowments, Da‘wah and Guidance
Source : http://www.islamhouse.com/p/90757
Download :
The Important Lessons for the Muslim UmmahThis is a small booklet which has Islamic teachings for the Muslim Ummah.
Formation : Abdul Aziz bin Abdullah bin Baz
Reveiwers : Dr. Saleh As-Saleh - Muhammad AbdulRaoof
From issues : Cooperative Office for Propagation, Guidance, and Warning of Expatriates in the city of Naseem - A website Islamic Library www.islamicbook.ws
Source : http://www.islamhouse.com/p/51785
Download :